{"id":36,"date":"2015-03-23T15:56:49","date_gmt":"2015-03-23T15:56:49","guid":{"rendered":"http:\/\/www.pneus-online.fr\/mag\/?p=36"},"modified":"2022-10-04T11:04:16","modified_gmt":"2022-10-04T09:04:16","slug":"pierre-chasseray-o-pneu-todo-o-terreno-michelin-vai-revolucionar-o-setor","status":"publish","type":"post","link":"https:\/\/www.pneus-online.fr\/mag\/pt\/pierre-chasseray-le-pneu-michelin-toutes-saisons-va-revolutionner-le-secteur\/","title":{"rendered":"Pierre Chasseray: \u00abO pneu Michelin para todas as esta\u00e7\u00f5es ir\u00e1 revolucionar o setor\u00bb"},"content":{"rendered":"

\"Inqu\u00e9rito<\/a>
\n<\/em><\/p>\n

Ap\u00f3s um guia pr\u00e1tico sobre o amortecedor, 40 milh\u00f5es de automobilistas<\/a> acabou de publicar um inqu\u00e9rito sobre outro \u00f3rg\u00e3o de seguran\u00e7a essencial de um autom\u00f3vel: os pneus. Em conversa com Pierre Chasseray, delegado-geral da associa\u00e7\u00e3o.<\/p>\n

\"20120821<\/a><\/p>\n

Porqu\u00ea realizar um inqu\u00e9rito sobre os pneus?<\/strong><\/p>\n

Com a chegada de pneus de baixa qualidade provenientes da China, foi necess\u00e1rio comunicar a import\u00e2ncia do pneu, o \u00fanico elemento do carro em contacto com a estrada.<\/p>\n

Entre os resultados mais significativos do seu inqu\u00e9rito: 30 % dos condutores compram os seus pneus na Internet. A compra de pneus online est\u00e1 a registar um aumento significativo?<\/strong><\/p>\n

Sim, a compra de pneus pela Internet est\u00e1 a registar um crescimento muito acentuado. Hoje em dia, as despesas com o carro representam uma parte significativa do or\u00e7amento. O condutor sabe que tem muito a ganhar ao comprar pela Internet, com entrega ao domic\u00edlio e montagem posterior num centro autom\u00f3vel. A conta fica mais acess\u00edvel. Penso que, no futuro, poderemos atingir 50 % de compras de pneus online.<\/p>\n

Apenas 44 % dos condutores verificam a press\u00e3o dos pneus pelo menos uma vez por m\u00eas. N\u00e3o \u00e9 grande coisa\u2026<\/strong><\/p>\n

Podemos at\u00e9 minimizar este valor, que representa apenas uma declara\u00e7\u00e3o simples... Teremos de comunicar sobre a poupan\u00e7a de combust\u00edvel. Os automobilistas j\u00e1 est\u00e3o bem conscientes das quest\u00f5es de seguran\u00e7a. O que talvez saibam menos \u00e9 que um press\u00e3o \u00f3tima dos pneus<\/a>, permite poupar at\u00e9 5 % de combust\u00edvel numa viagem de Paris a Marselha, por exemplo. Com efeito, uma press\u00e3o adequada permite melhorar a resist\u00eancia ao rolamento. Por outro lado, uma roda que se agarra \u00e0 estrada faz com que se consuma mais combust\u00edvel.<\/p>\n

Dois automobilistas em cada cinco n\u00e3o usam pneus de inverno por raz\u00f5es or\u00e7amentais, mesmo conscientes da sua utilidade. Qual \u00e9 a sua rea\u00e7\u00e3o a isto? <\/strong><\/p>\n

Os pneus de inverno<\/a> representam um investimento consider\u00e1vel para os automobilistas. Al\u00e9m disso, \u00e9 necess\u00e1rio poder armazenar os pneus de ver\u00e3o. A chegada do \u00abCrossClimate\u00bb, o pneu Michelin com desempenho t\u00e3o bom no ver\u00e3o como no inverno, vai revolucionar o setor. \u00c9 o primeiro pneu verdadeiramente deste tipo. J\u00e1 existiam pneus todas as esta\u00e7\u00f5es, mas assemelhavam-se mais a uma esp\u00e9cie de compromisso entre o pneu de ver\u00e3o e o pneu de inverno.<\/p>\n

O novo pneu Michelin \u00e9 um produto excecional, que satisfaz as expectativas do p\u00fablico. Testei-o em condi\u00e7\u00f5es de inverno, em neve e gelo. N\u00e3o consegui colocar o meu ve\u00edculo em falha! Ao descer para temperaturas positivas, pude constatar o mesmo: uma travagem muito boa. N\u00e3o gostaria de ser concorrente da Michelin!<\/p>\n

O pre\u00e7o do CrossClimate ser\u00e1 um pouco mais elevado do que o de um pneu de ver\u00e3o, na ordem dos 10 %. Mas acho que todos compreendem que a inova\u00e7\u00e3o acarreta um ligeiro custo adicional. Al\u00e9m disso, ser\u00e1 mais barato do que o pneu de inverno!<\/p>\n

Est\u00e1 a favor de uma obrigatoriedade do pneu de inverno em condi\u00e7\u00f5es de inverno, como na Alemanha?<\/strong><\/p>\n

Estava a favor, at\u00e9 \u00e0 inven\u00e7\u00e3o do verdadeiro pneu para todas as esta\u00e7\u00f5es...<\/p>\n

O CrossClimate da Michelin, mas tamb\u00e9m o pneu Nokian com pregos retr\u00e1teis antiderrapantes<\/strong>, o pneu que carrega as baterias da Goodyear ou ainda, os pneus conectados\u2026 Muitas novidades foram apresentadas no \u00faltimo Sal\u00e3o Autom\u00f3vel de Genebra. Que perspetiva tem sobre estes avan\u00e7os tecnol\u00f3gicos?<\/strong><\/p>\n

Estou a observar tudo isto com muita aten\u00e7\u00e3o. \u00c9 a vis\u00e3o do pneu de amanh\u00e3\u2026 No entanto, as expectativas de hoje n\u00e3o s\u00e3o os pneus conectados, mas sim, e sobretudo, os pneus para todas as esta\u00e7\u00f5es. Testemunham-no os recentes debates sobre a utiliza\u00e7\u00e3o do pneu de inverno, reavivados no momento do epis\u00f3dio de neve que gerou o bloqueio de milhares de carros nas estradas da Saboia.<\/p>\n

A inven\u00e7\u00e3o do pneu \u00e0 prova de furos tamb\u00e9m seria uma boa! Pode acontecer mais depressa do que se espera!<\/p>\n

Quais s\u00e3o os seus pr\u00f3ximos projetos? <\/strong><\/p>\n

Temos um projeto muito grande relacionado com estradas que vai fazer imenso barulho... Falaremos disso mais tarde... Estamos tamb\u00e9m a preparar um folheto de 80 p\u00e1ginas sobre o papel do autom\u00f3vel na polui\u00e7\u00e3o, baseado em estudos fi\u00e1veis. Estar\u00e1 dispon\u00edvel no nosso site e vai surpreender muitos...<\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Apr\u00e8s un guide pratique sur l\u2019amortisseur, 40 millions d\u2019automobilistes vient de publier une enqu\u00eate sur un autre organe essentiel de s\u00e9curit\u00e9 sur une voiture\u00a0: les pneumatiques. Le point avec Pierre Chasseray, d\u00e9l\u00e9gu\u00e9 g\u00e9n\u00e9ral de l’association. Pourquoi une enqu\u00eate sur le pneumatique\u00a0? Avec l\u2019arriv\u00e9e de pneus basse qualit\u00e9 provenant de Chine, il fallait communiquer sur l\u2019importance […]<\/p>\n","protected":false},"author":1,"featured_media":95,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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